25th March, 2010, 5:38 pm Tories’ new ad brief a la Political Scrapbook Alex Smith Share this article: Courtesy of the always brilliant Political Scrapbook, “here be satire.” CCHQ ad brief Alex Smith Alex is the founder and CEO of The Cares Family. He was editor and first director of LabourList in 2009-2010, during which time he established the site as the number one Labour blog, and later an aide to Ed Miliband. @alexsmith1982 View all articles by Alex Smith Subscribe to our daily email More from LabourList News Which Labour MPs are calling for Starmer to go – and who is still backing PM? A growing number of Labour MPs are calling on Prime Minister Keir Starmer to resign or announce a… Daniel Green 11th May, 2026, 1:30 pm Analysis Go West? Will a leadership contest be triggered today? One of the strongest motivating forces in politics is the sense that ‘something must be done’. The despair… Emma Burnell 11th May, 2026, 10:13 am Analysis ‘Why these local election were so tough for Labour’ Less than two years after its landslide general election victory, Labour has faced a tough set of local… James Prentice 11th May, 2026, 6:00 am
Alex Smith Alex is the founder and CEO of The Cares Family. He was editor and first director of LabourList in 2009-2010, during which time he established the site as the number one Labour blog, and later an aide to Ed Miliband. @alexsmith1982 View all articles by Alex Smith
News Which Labour MPs are calling for Starmer to go – and who is still backing PM? A growing number of Labour MPs are calling on Prime Minister Keir Starmer to resign or announce a… Daniel Green 11th May, 2026, 1:30 pm
Analysis Go West? Will a leadership contest be triggered today? One of the strongest motivating forces in politics is the sense that ‘something must be done’. The despair… Emma Burnell 11th May, 2026, 10:13 am
Analysis ‘Why these local election were so tough for Labour’ Less than two years after its landslide general election victory, Labour has faced a tough set of local… James Prentice 11th May, 2026, 6:00 am
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