6th May, 2012, 6:15 pm Expectation management fail? Mark Ferguson Share this article: My attention has just been drawn to this spectacular failure of expectation management by CCHQ’s press team on Twitter from Friday morning. 700 started off as the accepted Tory figure that Labour would need to cross, but then they said: Labour gained 824 seats. Tags: CCHQ / Mark Ferguson Mark Ferguson is the Labour MP for Gateshead Central and Whickham, and was the editor of LabourList from 2010 to 2015. View all articles by Mark Ferguson Subscribe to our daily email More from LabourList Comment Spending Review: ‘Will the PM keep his five missions front and centre?’ Spending reviews are a big moment in any government’s life. They set the spending totals for the following… Dan Corry 7th June, 2025, 6:00 am Comment ‘Six things to take away from Labour’s Hamilton by-election win’ Life feels very different for Scottish Labour this morning. The expectation-defying victory in Hamilton, Larkhall and Stonehouse, is… Neil McIntosh 6th June, 2025, 10:38 am News Hamilton by-election: Labour reaction after surprise Holyrood gain from SNP Scottish Labour has confounded expectations to win the Hamilton, Larkhall and Stonehouse by-election – a result hailed by… Daniel Green 6th June, 2025, 8:20 am
Mark Ferguson Mark Ferguson is the Labour MP for Gateshead Central and Whickham, and was the editor of LabourList from 2010 to 2015. View all articles by Mark Ferguson
Comment Spending Review: ‘Will the PM keep his five missions front and centre?’ Spending reviews are a big moment in any government’s life. They set the spending totals for the following… Dan Corry 7th June, 2025, 6:00 am
Comment ‘Six things to take away from Labour’s Hamilton by-election win’ Life feels very different for Scottish Labour this morning. The expectation-defying victory in Hamilton, Larkhall and Stonehouse, is… Neil McIntosh 6th June, 2025, 10:38 am
News Hamilton by-election: Labour reaction after surprise Holyrood gain from SNP Scottish Labour has confounded expectations to win the Hamilton, Larkhall and Stonehouse by-election – a result hailed by… Daniel Green 6th June, 2025, 8:20 am
More from LabourList
Spending Review: ‘Will the PM keep his five missions front and centre?’
‘Six things to take away from Labour’s Hamilton by-election win’
Hamilton by-election: Labour reaction after surprise Holyrood gain from SNP