There was some disagreement earlier this year when a Fabian Society report suggested that Labour would need the support of non-voters to get 40% of the vote. Some said that wouldn’t happen and some suggested it was wishful thinking
Yet a poll today carried out by Survation as part of the Lodestone Political Survey found that 56% of those who didn’t vote in 2010 said that they would probably vote if an election was held tomorrow. And othey’re far more likely to vote Labour than Tory. In fact, non-voters are more likely to vote UKIP than Tory.
32% of these people said that they would vote Labour; 22% were undecided; 18% would vote UKIP; 15% would vote Conservative and the rest said that they would vote for other parties. The news is particularly bleak for the Lib Dems – only 5% of 2010 non-voters say they’d back the yellows.
If these non-voters can be persuaded to vote in 2015, it could give Labour a real boost over the other parties in marginal seats…
More from LabourList
What are Labour MPs reading, watching and listening to this Christmas?
‘Musk’s possible Reform donation shows we urgently need…reform of donations’
Full list of new Labour peers set to join House of Lords